Anise Health vs. Grow Therapy

Which is the better option for lasting, meaningful mental health change?

Platform overviews

If you want culturally-attuned, personalized mental healthcare built for the Asian community, Anise Health is the better fit. Anise has tailored care plans with guaranteed between-session support, guided by your therapist who is trained on your unique needs, goals, and cultural context.

If you’re looking for a therapist marketplace with the option for medication management, Grow Therapy may suit you. Grow Therapy offers video and in-person sessions, with highly variable costs between providers.

Why people choose Anise over Grow Therapy for mental healthcare

Fit first, not trial-and-error

The strength of the client-therapist relationship is one of the most important factors for progress in therapy. When people are matched to therapists that “aren’t a good fit,” it can delay or even stop progress. That’s why Anise prioritizes that connection, so you can build momentum right away.

Culturally-attuned for Asian identities

You shouldn’t have to explain your culture before you can get effective care: Anise’s providers are trained to address family dynamics, minority stress, stigma, and other cultural factors that can influence mental health in Asian communities.

Integrated support between sessions

Therapy is paired with behavioral health coaching and self-guided tools so insights you learn in therapy turn into actionable daily habits. You get clarity on what to do next week, not just what you discussed last week.

Insurance options and payment flexibility

We accept insurance, provide transparent pricing, and offer self-pay monthly subscriptions that are HSA/FSA eligible. Grow Therapy only offers pay-per-session options that can run up to $150.

Anise’s care model was designed in partnership with Stanford and UC Berkeley

Feature comparison

See how Anise and Grow Therapy differ on fit, care model, cultural expertise, and cost so you can choose the support that meets your needs today.

Designed for Asian Americans

Integrated plan: therapy + coaching

Intake appointment before starting

Subscription-based options

HSA/FSA accepted

Published outcomes data

Providers trained in Asian cultural responsiveness

Structured between-session action plans

How Anise works

Tell us about yourself

Fill out a short form then get matched right away. We use your answers to recommend culturally-attuned Anise providers who understand your unique needs.

Meet your match

Book your first session whenever works best for you. Meet your therapist to see if you get along. When you’re ready to move forward, customize your monthly care plan.

Start your care

Kick off therapy and coaching with clear milestones, between-session actions, and progress tracking. Chat with your care team anytime on our secure online portal to adjust your care plan as your journey progresses.

What people often ask

• Is “fit” really that important?

Yes. Research and real-world experience show the client–therapist relationship strongly predicts outcomes. If you keep getting matched to the wrong fit and restarting with new therapists, progress slows.

• How do I get started?

Fill out a short intake form and get instantly matched to culturally-attuned Anise providers. Book your first session with no strings attached.

• How much does Anise cost?

On average, insurance clients will pay a ~$25 co-pay per session if we’re in-network but we recommend contacting your plan for the most accurate estimate. For self-pay clients, sessions are ~$65 on average (billed monthly).

• What insurance plans do you accept?

We partner with insurance to make mental health care more accessible for our community. We accept multiple plans across California, Florida, Massachusetts, New York, New Jersey, Washington, and Texas.

• How often are the therapy sessions?

It will vary based on the care plan you are on.

• Is coaching included with the therapy?

Coaching is included with most of our care plans to help you take a more actionable approach to your therapy goals and see progress.

• What does Anise treat?

Anise supports a wide range of emotional and life challenges, especially those shaped by cultural identity.

• What if I don't feel a fit with my therapist?

If you’d like to try another intake session, we will help you meet with a different provider at no additional cost.

An integrated approach to mental health that works

Solving the mental health equity crisis requires updating treatment models to account for intersectionality and individualized needs. Prioritizing cultural competence in counseling should be top of mind for every care provider. That’s why we do what we do - and it’s working.

87% continue care for at least 4 weekly sessions vs. 50% BIPOC who stop support after just 1

96% of clients felt “heard and understood” vs. 54% with existing standard of care

93% of clients improve by Week 8 vs. 68% using a one-size-fits-all app

10K+ therapy and coaching sessions

We aim to eliminate health disparities in mental health outcomes and our approach improves engagement rates by 17x!